
Antonio Neri
CEO | Hewlett Packard Enterprise
Our Approach
Most advice starts with the message. Ours starts with the market.
Advisory firms can tell you what to say. Few can tell you how it will land with the eight analysts who cover you, each with a different model, mandate and skepticism. Adair starts with what the market actually believes, why it believes it, and what evidence would change its mind. We use that to pressure-test your communication before earnings, then measure how it was read afterward.
The difference isn’t better words. It’s a more systematic understanding of the market.
How we review
Every disclosure gets two reviews.
Together, they tell you what the market will hear and what to do about it.
Your dedicated Adair strategist has lived through hundreds of earnings cycles and spent a career deciding which management teams to believe.
Adair’s research platform has read every filing, transcript and market reaction in your sector, so it sees patterns no one person could track and reads your story without preconceptions.
How Adair works
One intelligence layer.
Three moments where it matters most.
We bring that intelligence directly into how companies prepare their earnings releases, scripts, Q&A, and other high-stakes communications. Each moment builds on what Adair already knows about your company.
Adair maps the debates driving your valuation, where analysts and holders stand, and where their view differs from yours.
We test it against the analysts who cover you, anticipate their questions, and refine the story before it goes out.
Adair brings that intelligence into your drafts, scripts, approvals and Q&A prep, with every change on the record.

Who it's built for
Built for the people who speak for the company.
CEO
Walk into every call knowing the questions coming and the answers that hold up. Your credibility compounds, quarter after quarter.
CFO
No numbers mistakes and no guidance framed in a way the market discounts. Every figure is verified, and every framing decision is tested.
Investor relations
Bring leadership the outside-in evidence for the changes you’ve been recommending, and keep a continuous read on the market even through quiet periods.
The return shows up before, during and after the call.
Client Result
Working with you
Works with your team. Keeps working when you can’t.
No new committee, no new process to learn.
Finals aren’t needed until late in the process.
A continuous read on the market when you can’t speak to it.
Our Methodology
Earn credit this quarter without borrowing it from the next.
Some language makes a company sound more confident this quarter, and it may even improve how machines read the call. If that language overstates conviction or promises what the business can’t deliver, the short-term gain becomes credibility debt. We look for the strongest version of your story that will still be true next quarter.
